# Celebrity influencers paid up to £1m to advertise deodorant on Instagram

- Published: 2026-07-16T06:40:58Z
- Updated: 2026-07-16T11:20:55Z
- Section: Breaking
- Language: English (en)
- Source: BBC News — https://www.bbc.co.uk/news/articles/cvgegqrp656o?at_medium=RSS&at_campaign=rss
- Tags: BBC News · Top News
- Canonical: https://www.khabarestan.com/en/news/%D8%AA%D8%A8%D9%84%DB%8C%D8%BA-%D8%AF%D8%A6%D9%88%D8%AF%D9%88%D8%B1%D8%A7%D9%86%D8%AA-%D8%AF%D8%B1-%D8%A7%DB%8C%D9%86%D8%B3%D8%AA%D8%A7%DA%AF%D8%B1%D8%A7%D9%85-%D8%AA%D8%A3%D8%AB%DB%8C%D8%B1%DA%AF%D8%B0%D8%A7%D8%B1%D8%A7%D9%86-%D8%A8%D9%87-%D8%AF%D9%86%D8%A8%D8%A7%D9%84-%D9%85%DB%8C%D9%84%DB%8C%D9%88%D9%86%D9%87%D8%A7-%D9%BE%D9%88%D9%86%D8%AF

The chief executive of Wild reveals what happens behind the scenes of social media posts.

---
Original text, summarised by this site.